Teleshopping

The Client:

The client is a leading company in the teleshopping industry, designing, developing, and marketing innovative consumer products that simplify everyday life and solve practical problems.

The company is the DRTV (Direct Response TV) market leader in the DACH region for products in the household, garden, fitness, and beauty categories.

Headquartered in the Lake Constance region and operating through several sales subsidiaries across Europe, the group generated revenues of €180 million in FY 2022/2023 and employed approximately 500 people.

The Project:

VALTUS Management Factory was engaged to provide interim CFO leadership from October 2022 to May 2023, bridging a vacancy while supporting the company’s structural transformation process.
Working capital was aligned with the reduced sales volume. During the mandate, inventories were reduced by approximately 30%, making a significant contribution to internal financing.
Comprehensive cost-saving initiatives were defined and implemented to improve operational performance and profitability across the group. Measures on both the cost and revenue side generated an overall impact of approximately €14 million.
The group’s organizational structure was substantially streamlined, while the finance function was reorganized and strengthened. In addition, forecasting and budgeting processes were enhanced to improve planning accuracy and transparency.
The required external financing was successfully secured. In this context, the interim manager worked closely and directly with the company’s financing partners and stakeholders.